This is not a drive-by shooting of dirty hacks and shallow techniques. Or publicly traded stocks you’re supposed to buy or short in the next 30 days. And it’s not gonna be “obvious” stuff like “switch all your conferences from hotel ballrooms to Zoom.” (There. I already told you that one. Now we can move on.)
When Google launched and invented its pagerank algorithm in 1996 , it relied on link popularity to decide which pages should rank on top of the search results.